https://www.melissadeluca.com/work daily 1.0 2025-09-19 https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1569519214093-GASE3RWFGJ2KWL4GDEY8/23_5087.jpg Work My professional side https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1567991907573-H0Y149HXTEZGUAMT217G/LemonsSocial_DB.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1567992194893-L1GWOINIAOFSWBPB2MKM/LemonsCashwrapSign.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1567991055449-EOLVZE79TFURPLT187K9/Brookfield+Place_PrintAd.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1567992081353-KAULYIYAEV275T8VBGEI/DB_6.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1567991985614-J7SE0XBS7MVZWADFFFSW/DB_3.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1567992160005-5ZAX08948M085LGWF23E/LemonsEmail_DB.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1567992840862-28L8VW2ZP6L2VRJ6LCCO/SleepCatalog_VS.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1567992725150-RUODMMW876213PFG3SHB/BBV+Catalog.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707170573886-II1KKBQGFU8PW9H848X6/CoastalGrandma.jpg Work - Clicky Content Email #1 of 3 (click in for SL) Sent with three different subject lines: 1. We still love everything coastal grandma 2. The trend you wonʼt regret in 5 years 3. Two words: coastal grandma https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707170509922-E0FG6E2MR3O344BX3QI7/CozyMaximalist.jpg Work - Email #2 (Click in for subject lines) Sent with three different subject lines: 1. EXTRA EXTRA EXTRA 2. EXTRA 3. Unwind with cozy maximalism https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707170510236-WACHUEFXHUVEEXE5C2B9/ShortQuizEmail.jpg Work - Email #3: Style quiz (Click in for subject lines) Sent with several different subject lines: 1. A, B, or C? 2. TAKE THIS QUIZ → 3. Are you a coastal grandma? 4. Are you a cozy maximalist? 5. Ready for vacation(core)? https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707167530206-UCP8L1CV542V85H8VBJ5/AugustCatalog_FinalQA_Page_01.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707167530875-KK7EB8E6QFMUOP4MYNNE/AugustCatalog_FinalQA_Page_02.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707167532226-LWUC5LSZZIIM2RBRT3JT/AugustCatalog_FinalQA_Page_03.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707167532387-OWFPUL0G1SOP0EP7J0WR/AugustCatalog_FinalQA_Page_04.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707167534957-Z758HNQY459CELV7BMBH/AugustCatalog_FinalQA_Page_05.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707167534877-W1OTRCRYU1PNJ4NHBMP7/AugustCatalog_FinalQA_Page_06.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707167537041-WWGXFC4YGH3O4CP37AVY/AugustCatalog_FinalQA_Page_07.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707167537299-ZYEBEZH8168PK1B1I9QZ/AugustCatalog_FinalQA_Page_08.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707167538366-BWD7TIW94OGN7RYS8PN8/AugustCatalog_FinalQA_Page_09.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707167539326-8EAHL3CDPRTS0R2EVGW1/AugustCatalog_FinalQA_Page_10.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707167539899-AFXIPB3IZD88ZK4AMH9Q/AugustCatalog_FinalQA_Page_11.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707167540049-9L9GZDA9FSR4BFNXS7XM/AugustCatalog_FinalQA_Page_12.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707169719923-PS6J4DE1E9HUAY12DK20/Joss-Main-About-Us-Joss-Main.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707164840808-R3MASB912OT39ZNQ2SW3/Ho1ITSij6x-7_tr2k-1aged-_BWBdWVkF0m9nqYtRrdD3bw2zxNWSbXE6z6Vf_GY0cyD5Jsb0YRNhOPQPLiUQ17Kr2lQytWWIxBCETH8aAmFiBQWgCnBvt5KTFaOVRjH4UJlUFdq2VyFr0LZW2H1Wf6whw%3Ds2048.png Work - Printed 6 x 9 handout (front) Handout given to nearby businesses and apartment complexes, encouraging prospects to visit the store for the event. https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707164840663-LAUFRPAWH5CI6PDPL8AN/rYH58MpYy_knWRbqsM9N7AfbUn37FeLHXMH-h2O-y28QXM3ScgHt17F_2GOb7-7k3ho1NhlEzECOMHP-Z9RZt64ylTiLZK9Bq0931uDPrFEW3o9ofVSlcaFk8xe18lKOHTaf-jmu5DOPHqmehHf-9HLnRQ%3Ds2048.png Work - Printed 6 x 9 Handout (back) Back of handout listing details of event, perks to customers and QR code to book an appointment at the design services desk in-store. https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707165523898-UK3D7BPNFHEYVG3EOLE0/a3Zd4BhgaEK_EUjKvAqPOwuMDpDURbGsZ1Wx2Q6ErpzSJlICr__jhpYSDGRsDIz7oM_Pc9j_N2U-IcO7lYw09PyOGcyF42tvles35xTeWmChy0KS-lef8NHbCyB9DOCqsn4uNvWvJfp3FO8ZpkZRiNpeJQ%3Ds2048.png Work - Email sent to existing customers Email sent to customers within a 45-mile radius of the store, explaining the event and the benefit’s of Joss’ complimentary design services. https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707165528213-ZOIKHI8S7B5PFBKTBHIB/1XMsp6TwPRRqYmSaCY470K8THgsncCSFczeby0yr_dHxiqzEWqIzboqw3lU6gfNcRT75Fnq67IaCXJ6LFsliL64YOEA7JuacHvU86OIM9fXOQW8gkK9HijAPV6gmQYqXWXWkHjAvhh_LNelebbaetF_GgA%3Ds2048.png Work - Simon Mall site asset Digital asset for their events page, promoting the event to mall-goers. https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707165530952-ELFG0CYQMNEAK3I5HCWT/WyuA_fbjgdja7bH61XdFpOjUNMrQz5j_uWsEVIx4eJ8KS99E-4fgxqAA85PNCKT10LDIpMjRBjrwq_4-RqHVRLjkIoEsLRv2SxM77y6bjumsza5cJhkKm0WkJgiRxxlpd7RG3pZhTTizNIjL6dQ_wjBkhg%3Ds2048.png Work - Simon Mall digital kiosk sign at Burlington Mall Digital kiosk signage, promoting event on site in the mall. https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/8dd1f30a-fc6c-4c9f-ba11-5d8c500e1859/screencapture-projects-invisionapp-share-FQZ6XAI72AR-2021-09-21-22_25_09.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707424625187-3UTULL81BQ34FQ2LJHMF/AVDA20_Holiday_FY21_Landing_Page_Gift_Guide_FPP_Final_091620.jpg Work - Holiday Hub Wrote this landing page, driving to all gift guides, plus holiday blogs and initiatives, like Afterpay. https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707424685445-FSJRBZRL7MX20ZRZYVU9/AVDA20_Holiday_FY21_Curly_Girl_Gift_Guide_MPP_Final_091620.jpg Work - Gift Guide Landing Page (1 of 6) Gifting persona that I concepted and wrote for curly products. https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707426307732-V5T3Y29H6W5KECQIC0I3/AVDA20_Holiday_FY21_Self_Care_Seeker_Gift_Guide_MPP_Final_091620.jpg Work - Gift Guide Landing Page (2 of 6) Gift guide that I concepted and wrote for self-care hair and body products. (Page not updated with correct product copy.) https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707423687689-B9QMV4REV6QX69DLVN4L/AVDA20_Holiday_FY21_Vegan_Beauty_Expert_Gift_Guide_MPP_Final_091620.jpg Work - Gift Guide Landing Page (3 of 6) Gifting persona I concepted and wrote for beauty gifts. https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707425891419-YGH9AFHP8PUV0Z4OL6R6/screencapture-projects-invisionapp-share-HGYIJ1JEMU9-2021-09-21-21_51_08.jpg Work - Email: Introducing gift guides Subject line: Aveda Holiday: Luxe Gifts They’ll Love Preview text: Shop our curated gift guides for the most-wanted gifts. https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707424640946-IAKES72YM82P94YR4TRG/Screen+Shot+2021-09-21+at+9.10.25+PM.png Work - Social Media: Instagram Launch Holiday campaign launch post https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707429474561-XXQNAZ9IH7JQ1M8UHCU0/Custom-Size-%E2%80%93-2-02.png Work - Social Media: Instagram Carousel Post featuring 3 out of the 5 gifting personas I created: The Vegan Beauty Expert, The Self-Care Seeker and The Classics Lover. https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707424724867-MDA8WKUJ7LKQ6JBLBGI9/Screen+Shot+2021-09-21+at+10.36.47+PM.png Work - Display Banner Ads Animated conversion ads, pushing the holiday campaign and gift sets. https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/3c523993-eca2-4d62-b6d7-334fec68b4e1/AVDA20_Holiday_Phase2-v4.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1e6b5dc1-cc32-42ee-802f-c6b96e46eb13/BK%2BSerums%2BLaunch%E2%80%93%2B1.jpeg Work - MINI SOCIAL MEDIA CAMPAIGN: NEW PRODUCT LAUNCH FOR BOTANICAL KINETICS 3 posts featuring new Botanical Kinetics skin care serums. https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1714678161869-Y6B6ERE3ZHVPDV0BT574/0102_WooBack_2024_DM_BCT-88873+%283%29.jpg Work - Direct mail piece: front. Click to read copy https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1714678350177-9GK0Z01YIS1OKZJLBQ15/_DM_page+2.jpg Work - Direct mail piece: back https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1714678161730-3E8VGPR38S8WRVBIGROK/0102-WooBack-Letter-BCT-88873+%284%29.jpg Work - Designed letter https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1714675819929-TS28DVER83X00I7J1J1C/0302-OutdoorTrends-Homepage-GalacticHero-Desktop-Futuristic-BCT-89034.jpg Work - Homepage tile https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1714675867767-BF3WY1FKH0QLPAQNELDQ/_0304-OutdoorTrends-OrgSocial-Mockup-IGStory-BCT-89050.jpg Work - Organic social: Instagram story https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1714675870905-XCL4Y3UC7B4OYX7F29LS/0315-OutdoorTrends-OrgSocial-Mockup-PinterestPins-BCT-90529.jpg Work - Pinterest pins https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1714675594219-APHRW8IYGBH2K13XK1DP/_1204-2024OutdoorDesignTrends-FLP-Mockup-BCT-86393.jpg Work - Digital Hub/Landing Page https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1714675869642-C436NF8DP5YPUS5G95L2/0302-OutdoorTrends-ContentEmail-TropicalGrandeur-BCT-89069.jpg Work - Trend spotlight email: Tropical Grandeur https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1758130785482-3YB0N9IGK5MR8G4NEEW1/Finals+Exam+Prep-+Master+Brief++copy.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1758130919330-A4F5W70DW3YTHVZL8BI7/Finals+Exam+Prep-+Master+Brief++copy+2.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1758130919503-8DU66T9XKNHIXMA34CEE/Finals+Exam+Prep-+Master+Brief++copy+3.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1758130920519-HZO4LO779ZA9X8W4FMJC/Finals+Exam+Prep-+Master+Brief++copy+4.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1758130920809-TS3LDQ5C0AL3RHXG9FCK/Finals+Exam+Prep-+Master+Brief++copy+5.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1758126678353-O1VRIYTRAVKHDWYM4YKP/Screen+Shot+2025-09-17+at+12.26.13+PM.png Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1758126678615-F7216R6MBNNXAASV8F9Y/Screen+Shot+2025-09-17+at+12.25.16+PM.png Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1758126677497-RMAEKMBYD7QU0HFGRU3K/Screen+Shot+2025-09-17+at+12.26.39+PM.png Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1758126677229-6MAAUGVUHBRIWK4TMAWA/Screen+Shot+2025-09-17+at+12.26.47+PM.png Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1758126676510-PNESJAWT7BMA6PGZ9UL4/Screen+Shot+2025-09-17+at+12.27.00+PM.png Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1758126675821-XCGNH7GLJTM9KBGECEZO/Screen+Shot+2025-09-17+at+12.27.26+PM.png Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1758126675585-0394T4GYDRWNKA541U5N/Screen+Shot+2025-09-17+at+12.27.37+PM.png Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1758126674886-1A6BXKD1H8A9SRM90N5N/Screen+Shot+2025-09-17+at+12.28.43+PM.png Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1758126674390-6SQ4DMRB4B4J9M2HGZ2C/Screen+Shot+2025-09-17+at+12.28.57+PM.png Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1758126673926-MDR041CRBZYQ0H2E8JED/Screen+Shot+2025-09-17+at+12.29.07+PM.png Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1758126672960-SEPVNUV8KMX8OLC0VQBD/Screen+Shot+2025-09-17+at+12.29.36+PM.png Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1758126672896-BO4BQMVXSPM2CTJIXJJP/Screen+Shot+2025-09-17+at+12.29.43+PM.png Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1567971576992-XI8YNXQRU43C06UE8MMV/DB_hERO.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1567971550915-7VJ1BMS17FVNKM39WMIL/CO_HERO1.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1632366298264-O2DXAN0K42BG35GTP7NZ/Aspen.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1632366385573-9P9SF4G3Z07RG5MSFTAH/aveda.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1567971919338-6LRIXTAPAN8CK09459E4/CLEAN_HERO.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1706470329782-F7EQA4MXURI948SIWV59/Joss_and_main.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1567972077437-85P9QKCLWT9QUON9NHXW/SNOW_HERO.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707169029075-M67131MY29RRUPQA52F1/Joss_and_main.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1707428235238-ZLX67C25C60393CHB2MJ/aveda.png Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1714678790756-O4NLOTAAWL57M57G03ON/Messages+Image%281565811926%29.png Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1567973979385-KWVOZ6CIYVRQ3RGOZU3H/GifKJ_HolidayInside4_Ipp.gif Work - Print Piece: Holiday 2017 Direct mailer with Kendall Jenner https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/1567991243712-BX8NUX32J08X0GU0C3LH/VS_HERO.jpg Work https://images.squarespace-cdn.com/content/v1/5d72cb0fd84cdf3382b69bd0/0d24a64a-bf15-48a9-9e10-e56df3008e3a/ace_video-still-v1_5.png Work